Focusing on your internal transformation: engaging from the top down
A key trend for traditional Tier 1 banks moving into 2017 and beyond is a focus on internal transformation, with a focus on engaging a top down approach to alignment and buy-in to digital transformation. The vision for customer engagement and digital transformation has largely been decided and now is time for a real push for implementation. For traditional banks to fully streamline their digital offering for customers, internal changes are needed.
For a full digital transformation it is necessary not to simply move the current non-digital services online, but to think beyond and see how they can adapt everything to deliver a fully digital service to customers. In order to adopt this throughout the traditional banking structure it is imperative to have all departments from the top-down bought in and on-board – but how easy is this?