Mobile Financial Services Congress 2009

Wednesday 2 and Thursday 3 December 2009, Miami, Florida

Critical insights to overcome technical challenges and winning strategies for fully exploiting the mobile channel

Mobile banking is going to change your business. The market for mobile banking and other mobile financial services is growing at a phenomenal rate, with customer adoption in the US set to swell from 10 million to 56 million users in just a few short years according to analyst groups. Institutions that have lead the way in the implementation of mobile banking solutions are already reporting benefits of increased customer loyalty, increased profitability of customers and an increase in new customers joining them to take advantage of the platform. The near exponential growth and rate of adoption means you no longer have time to wonder if you should enter this market – the question now is how to compete in the mobile space.

Mobile Financial Services Congress 2009 will bring together the industry eaders and early adopters to share their experiences of developing mobile financial services platforms. Occurring at a critical time for the industry, as many institutions are poised to enter the market, and the industry as a whole prepares for a concerted push to further drive adoption. The Mobile Financial Services Congress offers essential insights on successful strategies for launching and developing a full service mobile offering.

Attendance at Mobile Financial Services Congress 2009 is essential for anyone involved with launching or managing their institution’s mobile product.

For institutions with an established mobile offering, Mobile Financial Services Congress will offer a forum to focus on developing the next generation of mobile services, driving customer adoption and maximising the potential of your platform.

For institutions that are new to the mobile space, or looking to enter the market, this event will cut through the hype and reveal exactly what mobile can do for your business – the costs, the benefits and the strategies used by market leaders to exploit the mobile channel.

How you will benefit from attending Mobile Financial Services Congress 2009:

Understand the business models and adoption trends that are driving the industry
Evaluate the vendor market and uncover the true costs (and benefits) of implementing solutions
Get the competitive edge – learn to tailor your mobile platform to differentiate your offering, maximise your brand and enhance your customer experience
Discover a cutting edge suite of services being offered by the industries leaders
Unlock the true potential of mobile with strategies to fully exploit this unique channel
Get critical insights on the overcoming the technical challenges of launching a mobile banking solution across multiple platforms
Prepare for the evolution of the mobile market – lift the lid on next generation products and services for mobile payments and the mobile wallet

Over 600 financial institutions in the US have already staked their claim in the market; they will be at Mobile Financial Services Congress planning their next generation of mobile products and services. Don’t miss this unique opportunity to learn from their experience and to be part of the discussion that will shape the future of the industry.