International Beer Strategies Roundtable Forum

• Becoming accessible to the new consumer purchasing behaviour: Digital vs Instore 
• Understanding the new drinking occasion to appeal to consumers effectively both OOH and At Home 
• Consumer choice and experience  
• Understanding the new role of beer in a society with changing social behaviours and increasingly demanding expectations  

• Taking sensory and experience to evaluate and create products of excellence through the test and learn model
• Defining flavour for better beer to deliver products of value and increase market share
• Understanding the influence of colour, flavour and texture to enhance the consumer experience
• Prioritising taste and consumer trends to create a beer portfolio that is adaptable and relevant to changing consumer behaviours
• Evaluating the sensory aspect of beer to understand how to create product offerings that exceed expectation

How a brewer can get a competitive advantage with data to prioritise distribution channels and increase salesforce effectiveness, know where to spend their time and sell more beer.

Would you like to have a new look at your acquisition, distribution, execution and innovation from the consumer angle? – This is the session to join

CABKA has been innovating industrial packaging from recycled plastics for more than 35 years.

This presentation will cover best practices of pallet systems and innovation for the beverage industry.

• Life Cycle Analysis of wood vs plastic pallet systems
• Customized Design Solutions
• Utilizing recycled plastics
• Total Cost of Ownership

• The development of Duynie Group over its 50 year history
• What are co-products and why are they valuable?
• Service and knowledge partner to breweries across Europe
• Innovation based on sustainability and value

Lounging around with a bottle of beer is a pastime that many people enjoy. But who pays much attention to all the work it took to mail that beer to your city so you could drink it? Glass bottle packaging is quite sophisticated, and it requires a more intense packaging solution to make sure it ships securely. Mailing beer across the country is no easy task, and whether you’re a homebrewer or a multi-operation brewery, you’ve got to get those bottles of beer to the customer without breaking.

• How can we reshape beer for growth beyond survival?
• Craft or Mainstream? How best to represent culture and increase market share?
• Are consumer expectations more demanding and how can we accommodate to these on a larger scale?
• What can we learn from the Covid crisis to adapt in hard times and build a more resilient category?
• What does the new ‘beer occasion’ look like when the dust of the pandemic settles?

• Leveraging consumer market intelligence to spot opportunity post-covid19 to encourage strong resurge in beer demand
• Understanding the complex profile of consumers to develop a portfolio and strategy for success
• Using insights to tap into consumer habits, aspirations and attitudes to devise new concepts
• Creating value in niche to capitalize on a mainstream market
• Focusing on the total innovation process to create NPD suitable for the new-age consumer

Brigl& Bergmeisterpresents the LCA of different substrates and labelling formats and their impact on the environmental footprint of labels

Wet-glue labels Virgin Fiber versus other materials

• How has the global beer market performed during the global pandemic?  How quickly will the market recover?  Will we see a V-shaped recovery?  Will the market return to pre-pandemic levels?
• What is the current situation regarding the Covid-19 pandemic?  How is the rollout of vaccines progressing?  How did the Covid-19 pandemic affect the global beer market?  What was the impact on trends and market segments?
• What areas are driving innovation in the beer category?  What is the outlook for alcohol-free beers?  How much of a threat are Seltzers?  Does the explosion of exotic flavours generate interest or confuse consumers?  Could Stout be the new IPA?