Executing Shopper Insights 2018

7th – 8th February, London

After a very successful 2017 event, Arena International is proud to host for the 6th year the Executing Shopper Insight conference on the 7th and 8th of February in London. The conference will tackle the production and integration of shopper insight strategies led by brands and retailers to engage customers, enhance the impact of marketing investment, and create profitable Omni-channel strategy.

Over the course of 2 days we will gather leading brands and retailers to take part in a series of interactive case studies, panel discussions and roundtables tackling the most urgent issues impacting consumer insights.



Event News

Meet the speakers – what to expect from ESI 2018

Each year ESI brings together leading retailers from the breadth of the UK marketplace and 2018 will be no different:

A snap-shot into the future of the toy sector

ESI are delighted to showcase 2 of the top 5 global toy brands at the 2018 edition

Discussing the Role of Neuroscience to Source Unbiased Behavioural Insight

Neuroscience is one of the most important tools to gather shopper insights in-store, but are we really sure of its success? How to use neuroscience technologies such as eye-tracking to discover the best of unbiased shopper insights and turn them into strong activation, better packaging, better merchandising and avoid the accumulation of useless data are central questions for the future of the consumer insights sector.

Who should attend this event?

Executing Shopper Insights will bring together insight professionals from leading brands and retailers across Europe. The event has a core focus on shared and open debate, job functions you can expect to meet include:

Why should retailers keep Innovating?

This article will explain the reasons why retailers should keep innovating. The way in which consumers make purchasing decisions has dramatically changed throughout the years and one main reason for this is innovation.

Why should companies focus on New Product Development?

This article will look at explaining why companies should focus on new product development. In addition to this, this article will list 5 pointers as to why companies must focus on new product development. 

Countdown to Executing Shopper Insights 2018