6th Annual Customer Experience in Financial Services 2026

Harnessing the Human throughout the customer journey

17 - 18

June

2026
  • etc. Venue 155 Bishopsgate, London
  • Free

Why attend?

WHAT TO EXPECT FOR 2026?

200+

Attendees

15+

Exhibitors

20+

Speakers

70%

Attendees at Director+ level

200+

Attendees

15+

Exhibitors

20+

Speakers

70%

Attendees at Director+ level

Agenda

  • 17 Jun 2026
  • 18 Jun 2026
Expand All

Streams

Stream one

Stage 1

Stream two

Stage 2

Engage Stage

11 AM

It’s the data, it’s always the data – Fireside Chat

Finding, managing and analysing the most relevant and accurate data to support CX strategies to deliver timely and effective outcomes.

11:30 AM

Being seen and heard

Core to retaining customer trust is ensuring that all that are feel seen, heard and understood. Clear concise communication is key. XX from Signal, a Broadridge Company, talks through communication strategies that work

11:50 AM

Who is always right? – Keynote

Dealing with complaints and disgruntled customers in a way that encourages trust, loyalty and beneficial outcomes.

12:10 PM

IT risk and making it work

How can firms reduce customer outages, maintain resilient infrastructure and avoid ending up on the evening news.

12:30 PM

Networking Lunch Break

1:30 PM

Call Centre Utopia – Keynote

Asking to speak to a human is a common request when contacting a call centre. How do you ensure complex, or emotional customer issues always defer to human interaction, while delegating lower level inquires to chatbots or self-service?

How can firms achieve this without making the customer abandoned in times of need?

How can contact centre employees feel confident that they have the right tools and resources to do their jobs.

Speakers

Bogdan Grigorescu
Senior Tech Lead, Direct Line

1:50 PM

Talking about a new generation

Are the next generation of financial services customers – the Gen Z and Gen Alphas really that different from their parents?

What will they be looking for to support their financial lives? And how will they want it delivered?

2:10 PM

Customer experience is everyone’s priority – Keynote

CX is a discipline within most organisations, sitting on the edge of marketing, relationship management and product design. Rather than just a job spec, shouldn’t CX be embedded in every job description?

  • How can senior leaders move CX to the top of the pile?
  • How can CX thinking impact internal culture?

2:30 PM

Ensuring compliance with Consumer Duty

Automating, reporting and interpreting the FCA directive. Avarto Connect explains.

2:45 PM

The ethical customer

How can financial firms offer greener and social supportive services? What are these customers demanding?

3 PM

Omnichannel or Omnishambles? – Workshop

The 24/7 always on digital experience required by customers means they will access services via multiple channels. Mapping that customer journey reveals multiple friction points and siloed data points.

How can firms offer a seamless customer experience and avoid the shambles?

8 AM

Breakfast Briefing

8 AM

Registration and refreshments

Customer-First Plenary

8:45 AM

Chairs opening remarks

9 AM

The customer of today – Keynote

Scaling the human experience within a digital journey. In the age of 24/7, always on digital offerings - how do firms maintain personalisation, contact and trust? How can organisations optimize the vast amounts of customer data and experiences to create a profitable and modern financial services provider?

9:30 AM

The customer support co-worker

How should customer support workers welcome their new staff members? What type of adjustments are to be expected? DeepDesk presents a case study of how one firms doubled their workforce without doubling the payroll.

10 AM

Accessible financial services for all – Case Study

How can banks offer critical support to vulnerable customers without being condescending? How can empathy and understanding be embedded into product design?

10:20 AM

Dragon’s Den

Startup demos

10:30 AM

Networking break

Attract Stage

11 AM

Getting inside the mind of the customer – Keynote

What really drives customer behaviour today? Is the next generation following the same playbook? What can financial services firms expect next?

11:30 AM

Commoditised services, personalised service

From current accounts to mortgages to pension plans, there are not many differences between competitors’ financial products.

  • What sets different brands apart?
  • How are tailored experiences developed in a way that increases the speed to ROI and deepens loyalty?

11:50 AM

We don’t pay for marketing, really? – Fireside Chat

How digital first financial firms attract and scale their customer base.

12:10 PM

The speedy onboarding

Customer onboarding should be seamless, without stress and only happen once. How can firms make sure this happens?

12:30 PM

Networking Lunch Break

1:30 PM

The great wealth transfer

The Great Wealth Transfer is an unprecedented, ongoing, 20-year shift of an estimated $84 trillion to $124 trillion in assets from Baby Boomers and the Silent Generation to Gen X and Millennials by 2045.

Is the current wealth management world ready for this change?

1:50 PM

New customers only

How can firms attract new clients, encourage switching services, without alienating their loyal customer base?

2:10 PM

Plain language as a strategy – Fireside Chat

  • Plain language is designed to make banking transparent, accessible, and less stressful. Stripping away jargon and legalese in communications, benefits all financial services customers.
  • How do you establish clear writing principles, to ensure their language is understandable, inclusive, and avoids complex, traditional banking terminology?

2:30 PM

The hub of the customer universe

The modern contact centre is a hub of customer intelligence that not only supports multiple levels of experiences but can drive revenue growing insights and personalisation offerings.

How has the contact centre moved from an offsite cost centre to the centre of business for financial services firms?

Verint, explains.

2:45 PM

The time to train

How AI can be used to reduce employee training and bring faster support for client relationships.

3 PM

Aiming for equity for all – Panel Discussion

Many are excluded from traditional financial services for a variety of reasons. Efforts to expand access and create more democratic and accessible offerings have seen a range of new business models and fintech offerings enter the market. Are all these initiatives generally benefiting the public.

  • Who are the unbanked and underbanked and what are their needs?
  • Who does expanding services really benefit?
  • How do banks design for expanded access?

3:30 PM

Networking Coffee Break

Customer-First Plenary

4 PM

Can superheroes be sustainable? – Keynote

With an array of AI tools aiming to remove the mundane, and simple tasks from customer facing roles, humans are left with only the most complex, and emotional activities. These can often require superhuman levels of empathy, understanding and problem solving with no let up.

Is AI supporting customer support staff or introducing a new anxiety?

4:20 PM

Auto enrolment and auto relationships

Is auto enrolment in services such as savings, pensions and investments the key to promoting financial wellness and customer loyalty?

4:40 PM

The last frontier for digital – wealth – Panel Discussion

High net and ultra-high net worth wealth management is a highly analogue and human relationship-based business.

  • What role do digital offerings play?
  • Will the next generation of wealth management and private banking customers demand more “consumer-style” services?
  • How is the industry planning for these changes?

5:15 PM

Chairs closing remarks

5:30 PM

Drinks Reception

8:15 AM

Registration and Refreshments

Customer-First Plenary

8:55 AM

Chair’s opening remarks

9 AM

Top of the pops – Keynote

What it takes to top Which? Year after year. A handful of banks constantly top the Which? List of offering the best in customer service.

  • Why?
  • What strategies are employed to maintain this position.

9:30 AM

Data enters the boardroom

As AI agents take on more decisions and actions, The scourge of fragmented and unreliable data will emerge as the number one reason why agentic AI projects fail in the coming years. When data isn’t trusted or is silo’ed, the very efficiencies promised by AI slow down, customer journeys fragment, and ROI suffers. Data is now a senior leadership priority.

10 AM

Reclaiming the physical space – Fireside Chat

As many banks seek to close physical branches, many still need access to a location that exists in real life. Older people, the underbanked, and small businesses all rely on cash-based services that require some high street presence.

  • What is replacing the branch?
  • Are community hubs the answer?

Speakers

Sally Gaudion
Chief Customer Officer, Nottingham Building Society

10:30 AM

Networking Break

Transform Stage

11 AM

When the AI agents take over – Panel Discussion

AI is already influencing decisions at scale. What happens when banks and financial firms start relying on agentic AI that can make autonomous decisions? Where do humans work within this environment with these new AI coworkers?

  • Will the emergence of agentic AI create a more collaborative or combative experience?
  • Which decisions can be automated, and which should be ring fenced?
  • Who is ultimately accountable?
  • Whose side is agentic AI on – the bank or the customer?

11:30 AM

Digital identity and trust

Authentication, identity, and trust services are primed to be delivered by financial services.

  • Where are the solutions coming from?
  • Who is doing it best?

11:50 AM

Embedding finance, while maintaining customer trust – Case Study Presentation

Banking and financial services is increasing access not via traditional channels but embedded within various customer offerings. Ultimately, embedded finance and open banking is changing how customers access services and understand trust.

  • How can banks maintain visibility in customer journeys they do not own?

12:10 PM

Will Open Banking ever deliver?

Open banking and open finance promised much. Has anyone really delivered. Are there any customers who have achieved the holy grail of a truly central view of their financial lives?

12:30 PM

Lunch break

Trust Stage

1:30 PM

The high bar for Consumer Duty – Fireside Chat

Is the UK creating a global benchmark for regulatory standards in financial services?

1:50 PM

Brand partnerships, loyalty schemes and holistic customer experiences

From airline points, to travel vouchers, cashbacks and cinema tickets. What value do brand partnerships have with customer trust and retention?

2:10 PM

Early warning, real time risk – Case Study

Firms are now using advanced AI systems to monitor transactions 24/7 to detect unusual behaviours instantly, detect fraud, and subsequently mitigate any risk. With many firms monitoring trillions of transactions, how are these systems getting smarter and more effective?

2:30 PM

Managing complaints, automating compliance

Regulatory reporting and compliance should be automated and optimised allowing human relationship managers to support customers through the complaints process. Aptean explains.

2:45 PM

Reimaging credit worthiness

Expanding financial inclusion and addressing the issue of those who may have been outside of traditional credit parameters is key path towards sustainable growth and better outcomes.

3 PM

Fraud, payments and reimbursements – Panel Discussion

UK rules mandate that banks reimburse victims of Authorized Push Payment (APP) fraud within five business days, up to a maximum of £85,000. Most of these scams are initiated on social networks, what responsibility do they have? How do you determine if customer was "grossly negligent" or ignored bank warnings and could be denied reimbursement?

3:30 PM

Networking break

Customer-First Plenary

4 PM

The customer of tomorrow – Closing Keynote

How do we predict the customer of the future? Will they be terminally online? Will they embrace the great wealth transfer? Or will there be a return to humanity and an embrace of the analogue? What can this industry expect, and how can it prepare?

4:20 PM

Promoting Financial Health

Education, credit and rewards are all used to support financial wellbeing. A customer that is managing their debt, cash flows and increasing despoible income is a more profitable customer for all.

What strategies have been successful?

4:40 PM

Out with the old – Interactive Workshop

Customer experience strategies, products and design that has been around for decades is no longer fit for purpose. The customer of today and into the future is at home in an always on, digital first world. But no one wishes to eliminate the human relationships and understanding that have built this industry over centuries.

  • Which elements of customer design would you like to see sent to a charity shop?
  • What limiting beliefs should be consigned to the bin?
  • Which strategies and experiences should never reemerge as a retro trend?

Audience engagement exercise with senior speakers from the day on stage

5 PM

Chairs closing remarks

5:15 PM

Close of Conference

Speakers

Select a speaker to learn more

Back
Bogdan Grigorescu
Senior Tech Lead, Direct Line

Session Details:

Call Centre Utopia – Keynote

2026-06-17, 1:30 PM

View In Agenda
Next speaker
Back
Sally Gaudion
Chief Customer Officer, Nottingham Building Society

Session Details:

Reclaiming the physical space – Fireside Chat

2026-06-18, 10:00 AM

View In Agenda
Next speaker

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Venue

etc. Venue 155 Bishopsgate, London

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Enquiry

Contact Us

SPONSORSHIP ENQUIRIES

Guy Worth

Commercial Director

SPEAKING ENQUIRIES

Emily Martyr

Head of Event Content

MARKETING ENQUIRIES

Kellee Halliburton

Marketing Manager

Sponsorship Enquiries

To enquire about sponsorship opportunities for the conference, please contact:

Guy Worth

Commercial Director


 

Speaker Enquiries

To enquire about speaking opportunities for the conference, please contact:

Emily Martyr

Head of Event Content