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Archives: Agenda

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The future of premiumisation in the beer category

  • Premiumisation trends and how we might expect those to evolve with Gen Z as they hit LDA
  • Exploring successes, learnings and thought starters for the future

Networking Break

Transforming Retail Execution with AI & AR

  • Customize the experience with AI
  • Provide personalized recommendation
  • Demonstrate value using AR

 

Opening industry overview: Beeronomics – what’s affecting your pint in 2025?

  • The great drinkflation: Global and regional beer consumption trends
  • What is triggering the new trends? – health consciousness, Sustainability, Innovation and Premiumisation
  • What are the macro trends affecting value creation?
  •  Regional nuances vs. global trends

THEME 1: THE FOUNDATIONS FOR A 2025 BRAND

Chairman’s Opening Remarks & Setting the Scene

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Part One: Your Beer Your Brand: What Are You Doing to Secure Your Place in The Market

Chairman’s Final Remarks

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