Nobody goes banking for fun

In recent years, the holy grail of digital servicing has been customer engagement – however, most banking customers don’t see the relationship this way.
How can you transition customers from a purely transactional relationship to an engagement driven relationship, and how do you generate business value from it?

 

  • How banks changed – transactional vs engagement
  • The engagement curve
  • What customers really want
  • Engagement vs business value

Vibe coding and CX: How new AI design tools will upend how we work

There’s a new class of artificial intelligence tools that can design and build products on demand—have you heard?

The infusion of artificial intelligence into every aspect of how we work has set off a cascade of changes that are poised to fundamentally change how CX practitioners create and personalize great experiences. The risks of proceeding are equally matched by the opportunity ahead to get it right. In this talk, Hendrik will explore how these new technologies are likely to reshape how we work, how we build teams, and how customers experience our brands.