Nathan Boublil is co-founder and CEO of ZEN Rooms, now one of the leading hospitality companies in Southeast Asia (SEA). ZEN is dedicated to changing the state of budget hospitality in SEA through radical technological and operational improvements. ZEN grew to become within 4 years the largest and best-rated budget hotel franchise in the fast-growing Philippines and top 3 in SEA. With a team of 500 staff, ZEN is backed by Korean travel unicorn Yanolja and leading emerging market investors. Before becoming an entrepreneur, Nathan was previously Economic Advisor to the French Ministry of Foreign Affairs and an Investment Banker at Deutsche Bank in London. Economist by training, he graduated from the University of Cambridge where he was also a Research fellow. An avid traveler, he is fluent in 5 languages