Archives: Speakers

Aengus Rooney is Director of Solutions Engineering for EMEA & APAC at SingleStore, with over two decades of experience across enterprise data systems spanning large-scale transactional databases, distributed computing, and advanced analytics. He has led technical strategy, architecture, and delivery for multiple global data platforms and now manages high-performing solution engineering teams across regions and high-growth businesses.

Hongda began his career as a research scientist in the biotechnology industry, specializing in small‑molecule drug discovery. He later transitioned into Regulatory Affairs, where he has focused on in vitro diagnostics (IVDs) and companion diagnostics (CDx). At Bristol Myers Squibb, he supports therapeutic asset development through the development of precision medicine and digital health regulatory strategies.

David Kennedy is Head of Dairy at Bord Bia, the Irish Food Board. He works closely with Irish dairy processors and international customers to drive value creation, market differentiation, and long‑term competitiveness for Irish dairy. David brings deep international market experience, having held senior commercial roles across the food and FMCG sectors, including with Unilever, Britvic, and Richmond Marketing, and having led Bord Bia’s activities across Africa, the Middle East, and Asia. He holds a business degree from the University of Limerick and a master’s degree from UCD Smurfit Business School.

Caroline has been with GlobalData (and formerly LMC) since 2000 and works with clients globally across all agri-business sectors. Frequently travelling to meet clients in person, she acts as the principal point of liaison in the delivery of tailored consultancy projects. She has extensive experience in the biofuels, oils and sugar sectors gained primarily as a researcher. She served on LMC’s Board of Directors prior to its acquisition by GlobalData. She has also worked for ED & F Man, a commodity trading company based in London. She holds a degree and a PhD from Durham University.

Fritz Müller is a senior commercial leader in hospitality and travel technology with over 15 years of international experience driving enterprise growth and scaling SaaS organizations. 

As SVP of Enterprise Growth EMEA & APAC at Cendyn, he leads regional strategy across enterprise sales and account management, helping hospitality organizations achieve sustainable, value-based growth. His focus spans new customer acquisition, expansion, and long-term partnerships that deliver measurable business impact. 

Previously, Fritz held senior leadership roles at RateGain, where he led the European commercial organization and consistently grew ARR while scaling high-performing teams. He began his career in hospitality operations and enterprise partnerships with HotelPlanner.com and Marriott International. 

Fritz combines commercial discipline with a people-first leadership approach, bringing deep expertise across Distribution, DaaS, Marketing Technology, and enterprise Go-to-Market strategy.

Email address:fmuller@cendyn.com