Silke Hilmer drives and implements innovative products within her role as Global Marketing Director at Symrise AG. Her responsibilities include the most promising cannabinoids with CBD, Canapure® as flagship product.
Silke´s career started in the food ingredients industry with various roles in application, sales, business development and marketing. Her passion for creative as well as hands-on marketing led her to the flavor and fragrance ingredients business. This very specific industry is known for its high end research capabilities being able to give birth to proprietary product concepts.
Cannabinoids constitute a fascinating cutting-edge product category with totally new market requirements and overwhelming possibilities for human and animal health.