Archives: Agenda

• Turn complex sensory data into simple, intuitive taste characters that shoppers understand
• Match consumers to their perfect drink in seconds with quick digital taste profiles
• Use 2.5 million global taste profiles to spot market gaps and de-risk new product launches

  Senior representative, Vinhood (to be Introduce to speaker)

• Future-Proofing Trends: Identifying the key shifts shaping the next era of non-alcoholic beverages
• The New Hydration: Decoding the evolving needs and lifestyle demands of the modern consumer
• Category Winners: Pinpointing which beverage segments are dominating market share and consumer preference

• Explore how evolving consumer expectations are reshaping the future of flavoured non-alcoholic beer.
• Take a closer look at how brands are redefining innovation in flavoured non-alcoholic beer by blending taste and functionality.
• Discover a case study that pushes beyond traditional beer boundaries, revealing how brands can unlock new relevance by tapping into adjacent categories.

• Functional drinks with advanced masking and sweetness-modulation tech
• Probiotics and botanicals to meet the food as medicine demand
• Using global consumer insights to accelerate your NPD

 Available Sponsor

• Out-pacing the crowd with bold flavors and first-to-market functionality
• Identifying areas that large competitors are too slow to fill
• Winning the category by proving our product moves faster than legacy brands

• Evolving consumer behavior, identifying who is moving beyond basic hydration and what’s driving the shift toward function‑first beverages.
• Next‑gen functional innovation, gut health, mental clarity, stress relief and the rise of multi‑benefit “function stacking” in drink development.
• The rise of living liquids, how kombucha, kefir and other fermented refreshments are becoming mainstream alternatives to probiotic pills.
• Daily functional rituals positioning kombucha as a daily tool for digestion, immunity and mental clarity.
• Probiotic diversity leveraging kefir’s broad strain profile to support long‑term gut resilience and immune defence.

• Moving beyond general wellness to age-defying and cellular-health ingredients
• Prioritizing emotional health through adaptogens and nootropic blends
• Tailoring products to specific biological needs – gut biomes and hormone health