My name is Amna Mujahid, and I am a Senior Analyst in Strategic Intelligence.
I author and manage a portfolio of reports related to demographic trends and their impacts on businesses, focusing in on Generation Z, social media, influencer marketing, and the creator economy as a whole. I have also written more broadly on the impacts of emerging technologies across key sectors, including mining, agriculture, power, tourism, and more. I aim to provide valuable insights and strategic recommendations.