Hans Van Bochove

Hans van Bochove, VP Public affairs and Government Relations at Coca Cola is a key opinion leader in the beverage industry, amongst his responsibilities is the company’s packaging and recycling policy. He joined the Coca-Cola system in 1998 serving as Director Public Affairs and Communications in The Netherlands for nine years. From 2007 to 2011, Hans was Director Public Affairs, Communications and CSR at Starbucks Coffee Company for the Europe, Middle-East and Africa region. He then returned to Coca-Cola in his current role and since March 2017 also serves as Chairman of the European Organization for Packaging and Environment (EUROPEN).