Hedy Xiang is a dynamic commercial business development with 15+ years of experience in life science, pharmaceutical packaging and clinical trial supply solutions. Since joining Smurfit WestRock in August 2023 as Adherence and Clinical Solutions Manager for APAC, she has been instrumental in expanding the company’s global capabilities across the Asia-Pacific region. Her focus includes patient-centric adherence & clinical trial packaging, child-resistant/senior-friendly (CR/SF) solutions, and innovative digital platforms for clinical trials.
Her expertise spans strategic business development, cross-functional collaboration, and end-to-end supply chain optimization for pharmaceutical and biotech industries.
Hedy holds a master’s degree from Shanghai Jiao Tong University and combines technical knowledge with commercial acumen to deliver tailored solutions that enhance medication adherence and clinical trial efficiency across not just APAC but Global markets.
项婧是生命科学和医药包装领域的资深专家,拥有超过15年的行业经验。自2023年8月加入 Smurfit WestRock 担任亚太地区的合规与临床解决方案经理以来,她在扩展公司在亚太地区的全球能力方面发挥了重要作用。她的工作重点包括以患者为中心的依从性以及临床试验包装、儿童安全/老年友好(CR/SF)解决方案,以及用于临床试验的创新数字平台。
她的专业领域涵盖战略业务发展、跨职能合作,以及针对制药和生物科技行业的端到端供应链优化。
项婧拥有上海交通大学的硕士学位,将技术知识与商业敏锐度结合,提供量身定制的解决方案,从而提高亚太市场到全球化的药物依从性和临床试验效率。