Paola Bassi

Italian born, Paola is fascinated by the variety of Italian regional cuisine, enjoys cooking for family and friends and is passionate about nutrition and healthy living. She loves travelling and hiking with her family and their chocolate Labrador.

Now European Marketing Director for Synergy Flavours, Paola started her FMCG marketing career in Italy with Nestlé. She then moved to the UK with McCormick where she has held both local and central organisation marketing roles.

Paola also set up her own management consulting company and has worked for some time with SMEs and charities on strategic growth road maps, brand positioning, communication, change management and team reorganisation and development.

Paola graduated from Universita’ di Genova and holds a Master degree in Business Administration and a Certificate in Company Direction from the Institute of Directoes (IoD).