Navigating the complexities of clinical trials

Discussing the status quo of clinical trials in Denmark and beyond including factors influencing country selection

  • Considering barriers of success for site-set up and patient recruitment/screening
  • Considering types of data that can be utilized to assist with patient recruitment challenges
  • Incorporating data findings into development of eligibility criteria
  • Using secondary health data to identify sites and patient cohorts

Smartsheet for clinical trials

For clinical trials leaders and managers, Smartsheet is the Intelligent Work Management platform that optimizes clinical trial processes by reducing administrative burden, breaking down communication silos, and centralizing fragmented information. This talk will focus on key challenges from industry, outcomes that Smartsheet facilitates, capabilities and stories from existing customers

Applying product launch strategy to clinical trials: A reimagined approach to recruitment and retention (Stream A room onsite)

  • Competition for patients in clinical trials is fierce, and putting the trial at the front of mind of PIs, site teams, referral networks, and patients is crucial to win in patient engagement​
  • A successful recruitment and retention strategy has to reach target HCPs and patients with accelerated precision through an engagement campaign that starts with an evidence-based point of reference, builds confidence in the trial, delivers a resonating call to action, and evolves as clinical insights start flowing in​
  • A new approach to recruitment and retention takes inspiration from ways of working within Medical and Commercial teams and produces durable outputs that evolve into the essentials of a product launch toolkit, facilitating organizational efficiency