Archives: Agenda

• Develop premium product lines with unique selling points
• Enhance packaging and presentation for premium appeal
• Target niche markets with tailored marketing campaigns

Sharing our perspective on how it drives differentiation and long-term value in the beer industry.

60 second solution provider introduction.

• Drinking is becoming more intentional, modular, and occasion-led
• Consumers are willing to pay more—but only when value is clearly earned
• Cross-cultural flavors are characterizing everyday discovery, not just occasional experimentation
• Functionality is entering alcoholic beverages incrementally, led by acceptable and low-risk claims

This presentation explores how Rieusset has evolved from a label manufacturer founded in 1870 into a trusted partner for today’s beer industry. It will highlight the experience, capabilities and areas of specialization that define who we are today, together with selected success stories that reflect our commitment to quality, reliability and continuous innovation. More than a look back, it is a story of ambition, transformation and sustained growth alongside our customers.

• What the craft boom of 2010–2020 actually was — and why it couldn’t last
• How one farm-based brewery survived by moving across categories: beer, tonic, gin, and soft drinks
• Where the creative energy went — and what “craft” means in 2026
• The shift from passion-driven to structure-driven: what it costs and why it’s necessary
• What small producers see that large ones miss — and vice versa
• The opportunity hiding in the correction