Mohamed Shafraz Hafiz

‘Award-Winning Marketing professional and Industry Panelist with B2C and DTC experience delivering through-the-line digital marketing campaigns that maximise sales and promotes tourism across a portfolio of luxury resorts in the Maldives.’

Experienced Director of Digital Technology & Marketing delivering the end-to-end integration of digital technology solutions into hotel workflows while launching digital campaigns to drive engagement for hotels and resorts. Collaborates to understand tourism priorities while taking ownership in delivering consistency within brand strategies across all deliverable touchpoints. Skilfully balances the demands of teams and creative standards while leading client meetings, writing and managing scopes and promoting new businesses. Continuously improves ways of working to align with campaign objectives by managing timelines and budgets while delivering end-to-end project accountability.